PALM BEACH GARDENS, FL. --PRNewswire-- Veriato, an innovator in actionable user behavior analytics and a global leader in user activity monitoring, has named Pete Nourse as Chief Marketing Officer. Nourse is responsible for Veriato's global marketing initiatives.
A seasoned marketing technology executive with more than two decades of experience, Nourse has spearheaded the marketing efforts of various multinational corporations, focusing primarily on cyber security assurance.
"In my new role as CMO, I will advance and expand upon Veriato's marketing strategies in order to promote our mission of empowering companies to protect their most valuable assets," said Nourse. "I am looking forward to working with the talented team at Veriato to uphold our industry-leading reputation as a trusted partner that companies can rely upon to protect their most valuable data, including customer information, patient records, and intellectual property."
Nourse has an extensive background in corporate positioning, sales-focused marketing strategies, channel marketing, communications and business development. His diversified background also includes sales, sales management and sales training.
Prior to joining Veriato, Nourse worked for Bitdefender, nCipher, Avid Technologies, and EDS. He holds a degree in Marketing from the University of Massachusetts.
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May 17, 2019
A survey of 150 IT pros in Veriato’s 2019 Insider Threat Maturity Report found that "the majority of organizations have no formal team in place to establish inside-threat policies and processes, and a majority of those surveyed allocated no budget for a program despite being generally supportive of the idea."